Biography
Over a decade of database marketing experience across the retail and financial services industries, driving business change via the commercial application of analytics, CRM and data mining techniques.
Focus areas: Internet retailing, content personalization, data strategy, database marketing, CRM, inbound marketing, MI and analytics, data mining and predictive modeling, customer segmentation, campaign evaluation.
In addition to stickers, the ability to buy photo filters from the digital store also seems to be how to track a phone number with https://www.phonetrackingapps.com a new feature.
All sessions by Matthew Doubleday
Business Track: How To Become Data Driven (panel)
3:30 pm - 5:00 pm
Tech Track: Big Data in Retail
11:00 am - 12:45 pm